In the global Artificial Intelligence scenario, Europe has accrued a significant lag in the developments of basic technologies, which is also difficult to bridge due to the investment gap with the US and China. However, Europe’s role cannot be limited to the function of the regulatory arbiter between the two American and Asian competitors.

Europe can find proper niches of operational and dispositive application of AI in economic and industrial sectors, as moreover indicated in the Draghi report of September 9, 2024.

The specialization of AI models in relevance to different sectors of industry and business in general is a trend already underway, and will become more pronounced, for example in travel, real estate, health, and home automation.

In addition to the efficiency and reliability of AI models), it is critical for enterprises to have direct control over their data, not to be required to disseminate it over the network or for the benefit of competitors. Integrating AI into businesses involves more specialized, protected and proprietary AI models and data. We are therefore talking about customized, proprietary sources and databases governed by the companies themselves.

Europe needs an industrial strategy on Artificial Intelligence, based on several assumptions: in a short time basic AI technologies will be commodities widely available even in opensource, the financial speculative bubble may burst exposing the limits of the current AI development and business model. Various socioeconomic actors-public and private-will go in search of more controllable, secure, transparent solutions, alternatives to current approaches that highlight risks on the legal, psychological, educational, and employment fronts.

Europe can position itself in the AI market by providing services in line with these needs and prospects.

Insights